The Culture of Digital Transformation
On October 11-13, we will gather 2,000 of the country’s brightest marketers, creatives, business leaders, start-up founders, and other innovators, for the Digital Congress. In these 3 days, we will bring forward the most important themes and discussions in digital.
Our focus for this year: Building a culture of transformation. As organizations undergo digital transformation efforts, what skill sets and processes must its people have to thrive? Key tracks of DigiCon will cover transformation challenges: People skills, culture setting and making, adaptation to new customer and audience behaviors, and channel evolution.
Leaders from different digital disciplines will come together in one DigiCon stage
Principal Analyst, Altimeter
Brian Solis is a principal analyst at Altimeter Group, a Prophet company. He is also an award-winning author, prominent blogger/writer, and keynote speaker.
A digital analyst, anthropologist, and futurist, Solis has studied and influenced the effects of emerging technology on business and society.
He is a regular contributor to leading business and industry publications including Adage, Forbes, Wired, and VentureBeat, among others. Brian is also an official LinkedIn Influencer with over 500,000 people on LinkedIn, Twitter and Facebook.
Director - People Operations for APAC, GOOGLE
Director of Corporate Innovation, 500 STARTUPS
Regional Strategy Director - APAC, DELOITTE DIGITAL
Global Marketing Communications Lead for Emerging business, FACEBOOK
Managing Director APAC, WARC
Founder and Global CEO, MULLEN LOWE
CEO - APAC, IPROSPECT
Founder and Design Thinking Expert, ONOFF GROUP
5+1 Core Tracks
These tracks represent the main pillars of Digital Transformation
People and Organizations
What skills must innovation leaders have? How can I build teams that can withstand and flourish in change? Is my company’s digital vision clear? How do we develop and nurture digital talent?
Pivots and Unicorns
What can we learn from Start Up/Entrepreneur Business Models? How can Start- ups successfully scale up? How can large brands and organizations apply new ways of thinking.
New Age of Storytelling
How can we merge traditional and digital storytelling for a seamless experience for our customers? How can digital improve our brand’s touchpoints? How can we approach and adopt new ways of storytelling, such as VR, AR, and connected devices?
As Customers become more in-control of their interactions with businesses, how can digital enhance the Customer Experience? How has customer loyalty changed in the age of digital, and how can brands keep up?
How do we make data part of everyone’s everyday life? How can data help us improve our products, services, research, supply chain, and even how the organization works? What skills sets do today’s data-driven marketer should have?
The Culture we envision: An environment that fosters openness and collaboration between minds, fueling the inspiration, imagination, and creativity we need to transform how we think, work, and live.
Let's be partners in driving
Partner with us and let’s showcase your brand in front of the top business, marketing, and digital decision-makers in the country.
The DigiCon 2017 is the event that sets the digital agenda in the Philippines.